Two plans, no setup fee
One gets you a website. The other gets you a web department. The difference is what happens after launch.
Both plans start with a 6-month term, then go month to month. I build it, I own the code, you own the domain. Cancel anytime after six months and I'll hand over your content.
Starter
$49 /monthYour website, done right, off your plate.
You get a real site. Fast, mobile, built by hand, with your name on the domain and a business email to match. I set it up, I keep it online, I keep it secure. If your prices change or you get a new truck photo, send it over and I'll swap it. This plan is for the contractor who wants a website that works and then wants to stop thinking about it.
- Custom site, hand coded, up to 10 pages
- Loads in under 2 seconds
- Domain registered and managed
- Business email at your domain
- New form leads texted to your phone instantly, plus click to call
- Google Business Profile claimed and set up
- On-page SEO foundation: titles, meta, schema, sitemap, submitted to Google
- Hosting, SSL, daily backups, security patches
- One content update per quarter
Doesn't include
Ongoing SEO, monthly Google Business Profile work, new pages, reporting, design changes. Those live on Professional.
Upgrading to Professional is one email and takes effect the same month.
Get started with StarterProfessional
$175 /monthThe one I recommendYour web department, working every month.
Everything in Starter, and then I actually work the account. New service pages when you add a service. City pages for the towns you drive to. Your Google profile posted to and your reviews handled. Every month you get a report that shows what the site brought in and what I did about it. This is for the contractor who wants the phone to ring more next quarter than it did this one.
Everything in Starter, plus:
- Unlimited pages within fair use, including service pages and city pages
- Content updates whenever you need them, same week turnaround
- One design change per quarter
- Ongoing local SEO: keyword work, new content, internal linking, technical cleanup
- Google Business Profile managed monthly with posts, photos, categories, Q&A
- Review generation that follows Google's rules
- AI search optimization so you show up in ChatGPT and Google AI answers
- Monthly report on calls, forms, traffic, and what moved
Every feature, side by side
| Feature | Starter$49/mo | Professional$175/mo |
|---|---|---|
| Custom site, hand coded | Included | Included |
| Pages included | Unlimited within fair use | |
| Loads in under 2 seconds | Included | Included |
| Domain registered and managed | Included | Included |
| Business email at your domain | Included | Included |
| Contact form and click to call | Included | Included |
| Hosting, SSL, daily backups, security patches | Included | Included |
| Google Business Profile | Claimed and set up | Managed monthly |
| SEO | On-page foundation | Ongoing local SEO |
| Content updates | One per quarter | Whenever you need, same week |
| Design changes | Not included | One per quarter |
| Review generation | Not included | Included |
| New leads texted to you instantly | Included | Included |
| AI search optimization (ChatGPT, Google AI) | Not included | Included |
| Monthly report on calls, forms, and traffic | Not included | Included |
| Setup fee | None | None |
| Contract length | 6 months, then month to month | 6 months, then month to month |
Work that doesn't fit a monthly plan
Some jobs are one-off projects. Tell me what you need and I'll quote it before anything starts.
SEO beyond the plan
A full audit of where you rank today, keyword research for the jobs you want more of, backlink outreach and a content plan. Worth it in crowded trades like roofing and HVAC.
Your tech point person
Booking software, a CRM, a marketing tool you can't figure out. I'll talk to their support, set it up and make it work with your site.
Custom features
A quote calculator, an online booking flow, or a hookup to software you already use. If a normal site doesn't do it, I can build it.
Logo and brand
A logo that reads on a truck door, a yard sign and a phone screen, plus the colors and fonts to go with it.
Who I'm not for

If you want unlimited revisions, a new logo every month, or someone to argue with about whether the button should be 4 pixels wider, we're going to have a bad time. I'm your web guy, not your intern.
Edward Owner, Frisco Web DesignsAsk me directlyPaying monthly, in plain terms
That's the only way I work. Starter is $49 a month, Professional is $175 a month, and there is no build fee or setup fee. The cost of building the site is spread across the plan.
Tell me about your business. I'll tell you what I'd build.
Fill out the contact form and I'll write back myself with a straight answer on what your site needs and what it costs. Starter is $49 a month with nothing down.