Enter your business type and we'll create 4 custom color palettes using AI.
Why use our free color palette generator?
AI-generated color schemes
Our color palette generator uses AI to create harmonious color combinations tailored to your specific business type. Get website color palettes that actually match your industry and brand personality.
Click-to-copy hex codes
Every color displays its hex code and copies to your clipboard with a single click. Use the colors instantly in Figma, Canva, WordPress, Squarespace, or any design tool.
4 unique palettes per search
Each search generates four distinct color palettes with different moods and styles — from bold and modern to clean and minimal. Compare options side-by-side to find the best fit.
Built for websites & branding
Not sure what colors to use for your website? Just describe your business — "plumber in Dallas," "organic bakery," "tech startup" — and get professional color schemes designed for the web.
Frequently asked questions
How does the AI color palette generator work?
Describe your business or project in a few words and our AI analyzes your industry, audience, and style to generate four unique, professionally balanced color palettes with five colors each.
Can I use these colors on my website?
Absolutely. The hex codes are ready to use in CSS, website builders like WordPress or Wix, design tools like Figma or Canva, and social media graphics. Click any color to copy its hex code.
How many times can I generate palettes?
As many times as you want. The tool is completely free with no account required. Try different business descriptions to explore a wide range of color combinations.
What makes a good website color palette?
A strong website color palette typically includes a primary brand color, a secondary accent, a neutral base, and supporting tones for text and backgrounds. Our AI balances contrast, readability, and visual harmony automatically.